Courage
Strength is measured in pounds.
Speed is measured in seconds.
Courage...
You can't measure courage.
Bronze
Just a reminder:
At the Olympic Games
You don't have to come in first
To win.
Giant
To be a giant.
This has forever been our passion,
this desire to be a giant.
Not to stand on one's shoulders or have one for a friend,
Though these may be fortunate things,
But to be one.
Giants step over barriers that seem never-ending.
They conquer mountains that appear insurmountable.
Giants rise above fear,
Triumph over pain,
Push themselves and inspire others
To be a Giant,
To do Giant things,
To take Giant steps,
To move the world forward.
Silver
Someone once said,
"You don't win the silver,
You lose the gold."
Obviously...
They never won the silver.
Rhymes
They gather together, thousands and thousands and thousands still more
For sixteen straight days the stadiums roar
They line all the fields, they polish the courts
A rainbow of colors together for sport
They sprint, they jostle, they jump, they shout
They sometimes get hostile but they work it all out
They smile, they laugh, they learn life's lessons
They respect one another regardless of weapons
The big and the small together seem awkward
but amazingly enough they push the world forward
And when it's all over it's as good as it gets
A lifetime of memories with zero regrets
Then they pack up the balls and roll up the mats
Put on their best suits and the finest of hats
They all wave goodbye, they hug and they kiss
And you think, that maybe, just maybe, it could all be like this
Smile
When you smile, I smile, that's the deal.
I'll not walk past you, and not look you in the eyes, and not acknowledge you.
Instead we'll pass each other and say hello.
Not with our words--they're not the same--but with our faces.
I meet you and see there is good in your eyes.
There's passion in your heart and there's a friendly hello in your smile,
And for the first time we can relate and appreciate each other.
That's all it takes.
That's where it starts.
Because I know that you will smile and I will smile
And all the rest is easy.
Adversary
You are my adversary, but you are not my enemy.
For your resistance gives me strength,
Your will gives me courage,
Your spirit ennobles me.
And though I aim to defeat you, should I succeed, I will not humiliate you.
Instead, I will honor you.
For without you, I am a lesser man.
Robin about the campaign"Many of my favorite Olympic memories were not gold medal situations. They were inspiring moments of humanity that transcended borders, obstacles and languages--and unified people around the world. I feel this campaign conveys that, and I am proud to be a part of it."
For the first time, the IOC launched a global promotional programme during the Sydney 2000 Olympic Games. The programme is themed "Celebrate Humanity" and is designed to communicate the core values of the Olympic Games.
The programme, launched in January 2000, ran on television, on radio, and in print throughout the world before and during the Sydney 2000 Olympic Games. The creative tells stories of Olympic athletes and the remarkable dedication, the friendship, the strength of character and the joy in effort that they demonstrate. The campaign rejoices in and invites the world to celebrate these values.
The campaign is based on the global brand audit conducted by the IOC in 1998 and 1999. The promotional announcements, created and produced by award-winning advertising agency TBWA/Chiat Day, include six television announcements, eight radio announcements and complementary print executions. "Celebrate Humanity" was originally produced in English, French and Spanish, and subsequently translated into fifteen further languages. The English-language version is narrated by Academy Award winning actor Robin Williams.
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